The cheap replica Breitling Superocean Heritage ’57 Outerknown range has been launched with a sustainable NATO strap collection woven from ECONYL yarn, which is made from recycled nylon waste pulled from the ocean, including discarded or lost fishing nets.
This means these straps are not only recycled but also recyclable. At £3,400, the 42mm copy Breitling Superocean Heritage ’57 Outerknown – co-designed with surfer Kelly Slater – itself is a perfectly serviceable and stylishly simple sports copy watch, with 42 hours of power reserve, black ceramic bezel and 100m water resistance.
But taking this idea of aquatic conservation to a much further degree is the Tom Ford 002 Ocean Plastic watch. At £895, the timepiece has a case and woven strap that are both made entirely from recycled material. Indeed, some 32 bottles of plastic waste is used to make each Tom Ford 002 Ocean Plastic watch. And not to fall at the final hurdle, the recyclable packaging is also made from 100 per cent ocean plastic.
While not being an automatic piece, the sleek 40mm quartz-powered watch clone also sports a stainless steel caseback with a black DLC coating and a simple matte black dial with lumed numerals, and is good 100m of water resistance.